Build your author brand, promote your books, reach more readers

With Anna Caig

This course will run in February 2022.

Writers write. That is what you do. But what happens when your creation is complete and you’re ready to share it with the world? How can you ensure it reaches as many potential readers as possible? 

What is a personal brand? How can you build one and use it as the basis for a successful marketing strategy? 

Do you need your own website? How do you choose the right social media channels for you and what content should you be sharing? And how can you use time spent on promotion wisely – not create a ‘time suck’ that eats into precious writing hours? 

This is a jam-packed full of learning four-week course covering: 

  • Creating an authentic personal brand as an author 
  • Using this brand as the foundation of a successful marketing strategy
  • Navigating the minefield of digital and social media 
  • Media interview skills and how to use them. 

Many writers see their work and the marketing of their work as two separate things, but Anna Caig’s approach – described by one author as ‘how to promote your books with heart and creativity’ – explores how branding and marketing can work hand-in-hand with the inspiration behind the writing process. Whether you’re a debut, or a seasoned pro who wants to give your book promotion a boost, roll up your sleeves and get involved!

Description

Build your author brand, promote your books, reach more readers

This course will run in February 2022.

Writers write. That is what you do. But what happens when your creation is complete and you’re ready to share it with the world? How can you ensure it reaches as many potential readers as possible? 

What is a personal brand? How can you build one and use it as the basis for a successful marketing strategy? 

Do you need your own website? How do you choose the right social media channels for you and what content should you be sharing? And how can you use time spent on promotion wisely – not create a ‘time suck’ that eats into precious writing hours? 

This is a jam-packed full of learning four-week course covering: 

  • Creating an authentic personal brand as an author 
  • Using this brand as the foundation of a successful marketing strategy
  • Navigating the minefield of digital and social media 
  • Media interview skills and how to use them. 

Many writers see their work and the marketing of their work as two separate things, but Anna Caig’s approach – described by one author as ‘how to promote your books with heart and creativity’ – explores how branding and marketing can work hand-in-hand with the inspiration behind the writing process. Whether you’re a debut, or a seasoned pro who wants to give your book promotion a boost, roll up your sleeves and get involved!

This course has a limited number of places.

 

How to book

To go to the booking page, click here and select the course that you want (scroll to the bottom of the EventBrite page). The Eventbrite booking page will enable RNA members to choose the discounted price.

These one-month-long workshops are fixed at £75 each for members, and £150 for non-members. 

Category:

©2022 Romantic Novelists' Association | Privacy Statement

CONTACT US

We're not around right now. But you can send us an email and we'll get back to you, asap.

Sending

Log in with your credentials

Forgot your details?